Pricing

Priced to the decision, not the seat.

Heatseeker replaces six-figure research projects and guesswork with evidence you can act on. Start with a single high-stakes question, or run always-on as a platform.

Best first step
Start with a project
$29K
One live in-market validation · 3-month engagement

Put one high-stakes decision in front of real buyers and get the answer in days. Media spend is included — no separate ad budget to manage.

  • 50 experiment credits
  • Live in-market validation, run for you
  • Media cost included
  • 1 team workspace · 3-month access
Scope a project →
Growth
$55K / year

For teams putting synthetic validation behind every messaging call.

  • Synthetic validation
  • 100 annual credits
  • 5 persona segments
  • Monthly context layer
  • Unlimited seats
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Most popular
Pro
$105K / year

Synthetic and in-market together, wired into the LLMs your team already uses.

  • Everything in Growth
  • 200 annual credits
  • 10 persona segments
  • Weekly context layer
  • Claude / Gemini MCP
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Scale
$185K / year

For market leaders running Heatseeker as live, agentic infrastructure.

  • Everything in Pro
  • 350 annual credits
  • 20 persona segments
  • Daily context layer
  • Agentic integration
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Compare every plan

What you get, line by line.

PlanProjectGrowthProScale
Format3-monthAnnualAnnualAnnual
Experiment credits50100200350
Persona segments51020
Context layerMonthlyWeeklyDaily
Synthetic validation
Live in-marketAdd-on
Media cost included
Claude / Gemini MCP
Agentic integration
SeatsTeamUnlimitedUnlimitedUnlimited
How pricing works

No surprises. No per-seat math.

Credits

One credit runs one experiment — a synthetic study or a live in-market test. Plans bundle credits annually; top up any time.

Media is included

On projects, the ad spend behind live experiments is included in the price. No separate media budget to wrangle or reconcile.

Seats are unlimited

Annual plans cover your whole team. You pay for the decisions you make, not the number of people in the room.

FAQ

Questions, answered.

Do you publish exact pricing?

We share clear starting points here, and tailor the annual platform to your data scope, segments and cadence. The fastest way to an exact number is a 15-minute scoping call.

What does a project include?

One live in-market validation run end to end by our team — strategy, audience, creative, launch and analysis — with the media spend included. You get the decision and the evidence behind it in days.

How is this different from a research agency?

Agencies tell you what people say. Heatseeker shows you what real buyers do, validated against verified behavior at 95% correlation — and returns the answer in days, not quarters.

Can a project roll into an annual plan?

Yes. Most teams start with a project to prove the model on one decision, then move to Growth or Pro so the Customer Context Layer compounds across every campaign.

What happens if we use all our credits?

Credits top up at any time within your plan, and your account team will flag when you are getting close so a decision never has to wait.

Not sure which plan fits?

Bring us the decision you're facing. We'll tell you the fastest way to get the answer.

Book a 15-minute demo →