AI Customer Insights Engine

Behavioral data ends the debate.

Know what works, predict what’s next, and launch with confidence.

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Trusted by:

Customer Understanding Is Broken 

Surveys ask what people say.
Heatseeker shows you what they do.

Say ≠ Do:

Consumer intent misses reality by up to 50% (NielsenIQ).

Panels are polluted:

71% of panelists take 5+ surveys a week (Kantar).

Most launches flop:

85% of new CPG products fail from faulty intent reads (Quirk’s).

The cost:

Failed launches, Wasted spend, leadership forced to defend ideas without proof.

How Heatseeker Works

The only predictive decision system unifying live behavioral data + your data + synthetic personas into one source of customer truth.

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Live Market
Experiments

Test your messages and ideas with
multivariate ads. Learn what people do,
not what they say.

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First-Party Data
Activation

Fuse CRM, point of sale, performance, and research data with our behavioral data to train models the respond just like your customers.

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Synthetic Insights

Run quantitative, predictive research instantly. Validate concepts, messages, and product decisions with statistically sound answers backed by real behavioral data.

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Synthetic Personas

Digital customers modeled from your
behavioral data, ready to explain choices,
compare options, and react to new
ideas in real time.

What Companies Unlock
With Heatseeker

Behavioral Insight

A global delivery brand validated a major partnerships strategy in minutes, not months

Predictive Intelligence

Hearst & L’Oréal guide decisions with 90%+ predictive accuracy.

Risk-Free Testing

A Global 500 payments company killed a value prop for a multi-million dollar launch after Heatseeker surfaced a deal-breaker.

Who Heatseeker
Is For

CMOs and Strategy Leaders

Walk in with behavioral proof, not opinions.

Founders & GMs

Validate product, market, or partnership bets before spending.

Product, Research & GTM Teams

Guide roadmaps, messaging, and GTM with live and synthetic testing.

Insights & Brand Teams

Move beyond panels and trackers. See what truly drives behavior.

Heatseeker Upgrades Every Major Decision

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New Products

See what buyers actually care about before you build.

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Messaging

Find the message that wins.

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Creative

Test hooks and headlines before you brief your agency.

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Market Expansion

Check how new regions or audiences respond before you invest.

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Pricing & offers

Understand what people value and what they’ll pay.

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Campaigns & GTM

Know which angles to scale
before launch.

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Segments & Audiences

Replace static personas with behavior-based ones.

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Planning & Strategy

Give leaders one clear picture of what customers will do next.

Stop guessing. Start Heatseeking.
Decisions are better with proof.

Book a Demo