Kate O'Keeffe

Kate O'Keeffe

CEO and Co-founder, Heatseeker

Heatseeker is the AI-native platform for live-market customer validation.

Kate O'Keeffe is CEO and co-founder of Heatseeker, the AI-native platform for live-market customer validation. She was previously a Partner at BCG Digital Ventures and Head of Innovation at Cisco, where she co-founded Cisco CHILL. She has co-authored two Harvard Business Review articles with INSEAD professor Nathan Furr and is a member of the Forbes Technology Council.

Latest pieces

  • Forbes Technology Council ·

    A Language Model Is Not A Behavioral Model

    Kate O'Keeffe on why AI-generated customer predictions need behavioral evidence, drawing on a Heatseeker study of ChatGPT, Claude and Gemini against 11 live-market ad experiments.

    Read the study →
  • Harvard Business Review ·

    The Hybrid Start-Up

    How companies can build ventures that combine corporate assets with start-up speed.

  • Harvard Business Review ·

    Managing Multiparty Innovation

    How companies from different industries can collaborate to innovate.

All press →

Decide on what they do, not what they say.

Put your next contested call in front of real buyers. Proof in days, not quarters.

Book a 30-minute demo →