Finding the Heat cover art
The Heatseeker podcast

Finding the Heat

Conversations with the marketing leaders closing the say/do gap between what customers say and what they actually do.

Hosted by Kate O'Keeffe, CEO of Heatseeker.
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Episodes

Episode 1 · 30 min · Jun 24, 2026

The CMO of L'Oréal on bridging the art and science of marketing.

Lex Bradshaw-Zanger, Chief Marketing & Digital Officer of L'Oréal SAPMENA, joins Heatseeker CEO Kate O'Keeffe to discuss de-risking creativity, why surveys mislead, and bringing the consumer off the PowerPoint slide.

Listen and read the transcript →